A graphic bottle. A unique smell, 20% concentrate. The pivot point between routine and the unexpected.
Shifumi embodies the decisive moment that will shape the next hours. A bright freshness that awakens an irresistible urge.
Illustrator: Charline Dajean
What does it take to shake up the world of niche perfumery as a new brand? Creativity, fresh and new ideas, and a willingness to take risks.
With their knowledge of the market and customer needs, Marie and Arthur founded the Maison Matine brand. They dared to create something new and break the rules of niche perfumery. Niche fragrances for a young target group, at fair prices, with strong communication in sales and on social media... and, of course, in collaboration with the best noses.
An olfactory view from the outside of a world of movement and emotion. A reflection of different facets of our society. A society that is caught in a stressful environment (climate change, pandemics, social problems and isolation, etc.), but which is united by a great common longing:
the longing for an open world – a world with rich cultural diversity that holds many joyful and special moments in store for us. We are not talking about seduction with traditional luxury here, we are talking about the luxury that our daily lives can offer us at any moment and to which we often pay too little attention.
This is why the name includes the suffix ‘Beyond Paris’: beyond the glamour of haute couture and prêt-à-porter catwalks, Maison Matine's attitude to life is expressed in a new form, in the form of personally enriching luxury. Against this backdrop, the fragrances leave room for creativity and personal development and accentuate the personality rather than dominating it.Your Cart is Empty
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