More about Clean Reserve
When Clean launched its first fragrance in 2003, the label was already ahead of its time. The brand's founder dreamed of a completely new kind of perfume – a fragrance that would be fresh, pure and understated. The inspiration for this was a simple bar of soap. Since then, Clean has strived to create fragrance experiences that evoke memories. The fragrances are designed to be ‘olfactory moments’, touching reminders of very special moments in life. Clean is more than just a name – it is a promise.
At Clean, they believe that you should make the most of every single moment. That's why they aim to enrich every day with favourite activities, favourite people and very special rituals – because those are the best moments. At Clean, they are convinced that happiness can also be found in simple and uncomplicated things. And that's exactly what it's all about. The products are of the highest quality, intuitive to use and, in a very special way, extremely smart and modern. Made from the best raw materials to offer you perfect solutions.
Clean's principles
At Clean, environmental awareness is a top priority. Everything is produced in a cruelty-free manner, which means that no animal testing is carried out. The products also contain no animal by-products.
Recycling at Clean
The packaging of the products is made exclusively from 100% recycled, sustainable cardboard. Clean's cardboard supplier uses only cardboard from environmentally friendly factories and recycles cardboard, paper and PVC waste generated during production. All shipping materials are made from 100% recycled material. The flacons are made from 100% recyclable Type III glass. Only water-based inks that are non-toxic and non-flammable are used for the labelling.