The origin of every soul lies in its pure and untouched essence. With age, external influences can affect the purity of our souls. However, when we look back on our beginnings, we often recognise our carefreeness and good faith. These qualities are often forgotten in old age and replaced by scepticism and mistrust due to various experiences. But this purity and impartiality that existed in each of us is the key to a healthy society. It is the essence of pure and eternal youth.
‘Naki’ means ‘pure’ in Arabic and is a metaphor for the pure and eternal soul. It is the transformation to the pure and authentic person we may have forgotten we are.
Naki is a unisex extract de parfum with natural essences. Made in Zurich.
Anima Collection
The Anima Collection is designed to bring out the best in your personality. It supports you in becoming your ideal self. You will recognise your inner strengths and unfold your full potential!
The collection combines rare and precious essences that have been carefully selected to create profound fragrance experiences. With an oil concentration of 25%, the collection offers an exquisite balance of long-lasting effect and elegant sillage.
The magic behind it
Kimmy Repond's passion for figure skating and dedication to her craft embody the Naki concept of balance between experience and purity. Just as in the sport, which requires both technical skill and artistic expression, Kimmy's journey has taught her valuable lessons about resilience while still holding on to her love of figure skating. This collaboration celebrates the harmony between purity and experience embodied in both figure skating and the Naki concept.
The creatives
With passion, dedication and creative drive, Nico and Robin are responsible for every aspect of Pernoire. In their laboratory in Zurich, the childhood friends create unique, long-lasting fragrances, while developing bold marketing campaigns in their office in Basel.
Pernoire is committed to ensuring the exceptional performance and longevity of its fragrances, which last on the skin for at least 12 hours. This is achieved through the use of rare and natural essences and an extremely high fragrance oil concentration of over 25%. This guarantees an impressive scent aura and outstanding performance.
The packaging
The packaging is made from environmentally friendly and sustainable wood, wrapped in soft-touch paper with silver printing. The foil is biodegradable. The front features the name and symbol of the perfume, as well as the declaration ‘Extrait de Parfum’ and ‘Made in Switzerland’. The back features the concept of the personality and the perfume.
Donation
Pernoire is a brand of personalities. The well-being of every personality is very important to us. Pernoire promises to donate one percent of its annual profits to mental health organisations.
