We want to feel alive! Let's enjoy new things! Let's live with ease and simplicity! We are a generation that seeks experiences! Possessions are not what drive us; we seek experiences, we want to experience and share special moments and feelings. Like that brief summer moment on the board riding the perfect wave!
Bain de Midi is ambiguous: it means ‘midday bath’, but also ‘midnight bath’. And last but not least, it stands for the French Midi – southern France – with Grasse, the capital of perfumery. Seize the moment, we want to feel alive!
A lively and smooth composition of sunny beach notes to feel like you're on holiday all year round.
Origine Collection
The Origine collection is a look at the world around us. An embodiment of our daily emotions. We draw the portrait of an open world, culturally rich, where everyone is looking for new experiences.