Calé Fragranze d'Autore - Archilibrium

Entering a quiet clearing on the edge of the city, following a path through the trees, you can sud-denly see a discreet geometric shape. As you move closer, you see a part of a building that seems to emerge from the ground, in the bushes. A glass window and a stone wall suggest the presence of a house that reveals itself little by little. Wood, stone, steel, and cement blend harmoniously with nature, without imposition or prevarication, but with respect and humility, in the rediscovery of the immense beauty of creation. A contrast of mineral, metallic, and woody green notes, including hints of a discreet and respectful presence of the inhabitants of the house.

The inspiration comes from a reflection by Silvio Levi on the concept of organic architecture, who¬se greatest exponent was Frank Lloyd Wright: “I was struck by the fact that the concept of organic architecture was born with a beautiful history at the beginning of the 20th century but had not had much of a following over time. I thought that in the context of the climate and environmental crisis, even the sense of smell could play a role in the reflection on the place that a human being should occupy within the natural world as a guest on a par with other animal or vegetable beings, inviting us to rediscover the simple smells of nature and to make our own contribution without necessarily altering in an invasive way the planet that welcomes us and that deserves respect”.

Created by Maurizio Cerizza and Silvio Levi

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Regular price
105,00 €
Sale price
105,00 €
Regular price
Unit price
2,100.00 € / 1 l
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Calé - Società Unipersonale
Via Santa Maria Podone, 5
20123 Milano
Italy
Phone: +39 02 76 00 24 94
E-mail: ordinionline@cale.it


Warnhinweise:
Von Kindern und Tieren fernhalten
Augenkontakt vermeiden
Inhalt brennbar

Alcohol Denat., Parfum [Fragrance], Aqua [Water], Limonene, Linalool, Alpha-Isomethyl Ionone, Citral, Isoeugenol, Benzyl Benzoate, Geraniol.

Calé - Società Unipersonale
Via Santa Maria Podone, 5
20123 Milano
Italy
Phone: +39 02 76 00 24 94
E-mail: ordinionline@cale.it


Warnhinweise:
Von Kindern und Tieren fernhalten
Augenkontakt vermeiden
Inhalt brennbar

Alcohol Denat., Parfum [Fragrance], Aqua [Water], Limonene, Linalool, Alpha-Isomethyl Ionone, Citral, Isoeugenol, Benzyl Benzoate, Geraniol.

Calé - Società Unipersonale
Via Santa Maria Podone, 5
20123 Milano
Italy
Phone: +39 02 76 00 24 94
E-mail: ordinionline@cale.it


Warnhinweise:
Von Kindern und Tieren fernhalten
Augenkontakt vermeiden
Inhalt brennbar

Alcohol Denat., Parfum [Fragrance], Aqua [Water], Limonene, Linalool, Alpha-Isomethyl Ionone, Citral, Isoeugenol, Benzyl Benzoate, Geraniol.

Calé - Società Unipersonale
Via Santa Maria Podone, 5
20123 Milano
Italy
Phone: +39 02 76 00 24 94
E-mail: ordinionline@cale.it


Warnhinweise:
Von Kindern und Tieren fernhalten
Augenkontakt vermeiden
Inhalt brennbar

Alcohol Denat., Parfum [Fragrance], Aqua [Water], Limonene, Linalool, Alpha-Isomethyl Ionone, Citral, Isoeugenol, Benzyl Benzoate, Geraniol.

Mehr über Calé Fragranze d'Autore

In 1955, Silvio Levi's grandfather Giuseppe Casolari founded the company Calé in Milan. He had already been running a ladies' hairdressing and beauty salon there before the Second World War – with great success. With Calé, he focused on the distribution of niche fragrances, which Casolari selected with great care and enthusiasm and then imported from abroad. At the time, this was absolutely groundbreaking, as the Italian fragrance world of the 1950s was mainly dominated by French creations, most of which originated from various haute couture companies.


Even today, the Calé headquarters is still located in the centre of Milan, diagonally opposite the church of Santa Maria alla Porta. In 1995, Silvio Levi took over the family business. A trained chemist, he had previously worked in the pharmaceutical industry, but had a long-held dream: to create his own brand of fragrances, which he would oversee from the initial idea to the finished creation. He had a specific concept in mind: each perfume should be inspired by short stories, feelings and memory snippets, which he wanted to give a fragrant form.


In collaboration with Maurizio Cerizza and the resulting line of eight fragrances under the name Calé Fragranze d'Autore, Levi fulfilled this dream. Since then, further fragrance creations have been added, all bearing the unmistakable signature of Levi's imagination.

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