Atelier PMP - Anti Anti
be anti anti: be against those who refuse, reject, deny! be anti anti: be for those who love, embrace, empower!
Antipode, antidote, and anticipation – quite a number of exciting terms are built on the prefix ‘anti’! We are introducing a scent with an attitude, modern and unconventional. A perfume based on a totally new scent concept: noble and true – a scent that moves, you and those around you, it triggers anticipation… Or anti-anticipation?
anti anti. ’No’ to anti, but positively yes: Being open for the many adventures life has to offer, the ups and downs, celebrating all the differences that bring us together, honouring freedom, freedom in thinking, in being, in being different. Praising sympathy, altruism and compassion.
anti anti means freedom, indulging all the moments of life… it is for those with an attitude, for those who are inspirational, for those who are open towards the unknown. anti anti means Utopia…
Ultra-modern, soft and noble, edgy and moving like a modern sculpture. A scent leaving the tracks of conventional definitions, clear and crisp and enigmatic and mysterious.