More about Anomalia
Anomalia Paris – where luxury meets passion
Anomalia Paris (created between Paris and the Côte d'Azur) was conceived, designed and implemented by Elena Spirina. She is a mother of three and has an outstanding career in marketing, the film industry and the fashion sector.
With more than 15 years of experience collecting perfumes and art, an unconditional love of extreme sports and riding a Harley-Davidson, she embodies the luxury of freedom.
Like many others, Elena was inspired during the lockdown in spring 2020 to create perfumes for the home – scented candles. After this first foray into the world of perfume design, she enrolled at the Institute of Perfumery in Grasse to learn all the necessary skills from the best perfumers before expanding her vision beyond scented candles. A few months later, Anomalia Paris was born.
Elena is not only the brains behind the brand, but also its heart and soul. As founder and creative director of Anomalia Paris, she ensures that her bold philosophy and artistic vision are reflected in every aspect of the company.
‘As a passionate lover of the arts, from visual arts to music to theatre, I have always been fascinated by the human element. With my background as a documentary film director, I perceive every experience. Every experience, whether it's exploring the largest cave in the world, a Harley-Davidson adventure in Europe or climbing Mount Kilimanjaro, is viewed through the lens of art. For me, perfume embodies an invisible and delicate form of art that allows us to express the beauty and emotions of life through scent. Creating perfumes that capture the essence of luxury and freedom gives me great pleasure.’ Elena Spirina
Maison Anomalia Paris is pure poetry of freedom and versatility. Why limit people with labels by pigeonholing them into narrow categories? We believe that no one is too shy or too open-hearted. No one is only beautiful or only ugly. The passage of time, moods, feelings, chance encounters and events influence the music we listen to, the art we admire, the way we open ourselves to the world and the freedom we ultimately achieve. There is no reason to be conventional, because norms are constantly evolving. Many of us would have been considered ‘anomalies’ decades ago. But now we are here – with all our beauty, with all our contradictions, with all the quirks that make us who we are.
Anomalia is here to support, stimulate, energise and inspire you: you with all your qualities, your ever-changing moods, your different moments, your multifaceted life. There are different personalities in you. We are naturally changeable and versatile, and that is the most precious of all freedoms. It is not beauty but boredom that awaits us when everything is too smooth, polished and predictable. Beauty begins the moment you have the courage to be wild and luxurious. Unleash your character, your subtleties and your duality. Treat yourself to the ultimate luxury of freedom.