19-69 - Discovery Set 2
- Regular price
- 35,00 €
- Sale price
- 35,00 €
- Regular price
-
- Unit price
- 2,000.00 € / 1 l
Mehr über 19-69
A brief history of 19-69
The 19-69 brand was founded by Swedish artist and product developer Johan Bergelin. A two-year creative process involving artists in Scandinavia, France and Italy led to the launch of the perfumes in 2017.
Johan Bergelin: ‘I have always enjoyed surrounding myself with creative people, both friends and business partners. I was always inspired by how these artists stood up for their values. They want to make a difference. There are endless ways to do this: graffiti, sculpture, photography or song lyrics. You may agree with them or not, but it takes courage to stand up for your beliefs and who you are, and I respect that. I think that's what sparked the idea for 19-69 in me.’
Johan Bergelin: ‘The brand name 19-69 makes a clear statement. The year 1969 represents an era of freedom, tolerance and protest. It's also the year I was born and my way of expressing my feelings and saying: This is real. This is me.’ The inspiration encompasses several key moments in the counterculture movement. Art, music and different cultures have also left their mark on the products in terms of content, names and packaging. The different colours symbolise a rainbow, which stood for peace and freedom in 1969.
The fragrances of 19-69
Each of the fragrances was inspired by a different era, culture or setting in Europe, the United States or Asia. All fragrances are designed to be unisex. The glass bottles were lacquered and screen-printed in Italy. Every 19-69 product is handmade, which means that slight variations should be considered part of its character. To launch the fragrance families, 19-69 collaborated with master perfumers Amélie Bourgeois, Anne-Sophie Behaghel and Dario Volpones. All raw materials were carefully considered and selected to ensure the best quality. Each fragrance is based on a fragrance journey.